5 Brands to Shop This New Year for Your Fitness Resolutions
We’ve all started to (slowly) get in the swing of things in 2024, and most of us have a good grasp on our goals and resolutions for the year (or so we think we do). With that being said, for the girlies who are committed to taking hot girl or rich mom walks, learning to play tennis, finally trying hot yoga, or really trying to convince themselves that Reformer Pilates isn’t that hard, I have a few brands that will help you kick off your new intentions in style.
Credit: Love All
Founders Kristen and Hadley are bringing awareness to an underrepresented community within the fashion industry through their collections of tennis activewear, all while redefining what it truly means to “love all." From chic tennis skirts, sweaters, and dresses to one-pieces and more, Love All is providing sport, style, and meaning on and off the court.
Love All currently donates 10% of each purchase to Sandal Gap Studio, a non-profit organization that works to bridge the gap of knowledge and understanding between society and individuals with disabilities.
2. Bala
Credit: Bala
Form, fashion, and function go hand-in-hand with Bala’s playful and design-led products that are made for every body. Bala understands that your life includes exercise but is not exclusively defined by it. The viral Bala bangles aren’t the only tool in this brand’s toolbox to help you conquer the goals you’ve set for yourself, and what better way than in absolute style?
3. SECONDLEFT
Credit: SECONDLEFT
Co-founder Matilda Robertson shares that SECONDLEFT and Secondleft Sport have something for everyone, from premium genderless streetwear to luxury athleisure in sizes XXS–4XL, ensuring inclusivity remains at the forefront of their designs.
Whether you’re taking a yoga class, a high-intensity workout, or just a stroll to the store, SECONDLEFT’s cutting-edge and high-performance designs are sure to add a fashion-forward aesthetic to any outfit this New Year.
4. Ritual
Credit: Ritual
From Essential Protein to help form lean muscle and support muscle recovery, essential multivitamins to help fill nutritional gaps in your diet, and BioSeries™ Melatonin to help optimize your natural sleep-wake cycle, Ritual has supplements covered to keep you and your wellness on point, ensuring that you’re getting the recovery you need to be your best self this year.
5. Solely Fit
Credit: Solely Fit
Founded by Haitian-Nigerian-American and South Florida native Stefania Okolie, a women’s athletic company with the mission to support and unite strong women and tell their stories, The brand’s intention is to encapsulate the narrative of a woman’s body while empowering her to be who she is destined to be, and they’re doing exactly that.
